HYGIENE ANXIETY AND BRAND LOVE OF CONSUMERS: LESSONS FROM COVID-19 PANDEMIC.
Autor: | AYTAÇ, Muhammed Bilgehan1 bilgehanaytac@aksaray.edu.tr, AKIN, Eyup2 eyupakin@aksaray.edu.tr, ÖZAL, Halit3 halitozal@gmail.com |
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Zdroj: | Kafkas University, Journal of Economics & Administrative Sciences Faculty / Kafkas Üniversitesi Iktisadi ve Idari Bilimler Fakültesi Dergisi. Dec2023, Vol. 14 Issue 28, p686-708. 23p. |
Databáze: | Business Source Ultimate |
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