A Marketing Mix Perspective as Antecedents of Students' Decisions: Evidence from Five Universities in Indonesia.
| Autor: | SIMANJUNTAK, Owen De Pinto1, ZAINUDDIN2 prof.zainuddin@unimed.ac.id, TONI, Nagian2, FARIS, Salman2, MATONDANG, Sofyan2, DALIMUNTHE, Mohd. Idris2 |
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| Zdroj: | Quality - Access to Success. Mar2024, Vol. 25 Issue 199, p65-73. 9p. |
| Databáze: | Business Source Ultimate |
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