Masterful operant resources, masterful marketing competences, and the masterful marketing academic.
Autor: | Hunt, Shelby D.1 (AUTHOR) shelby.hunt@ttu.edu, Madhavaram, Sreedhar1 (AUTHOR) |
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Zdroj: | Journal of Marketing Management. Dec2023, Vol. 39 Issue 17/18, p1869-1875. 7p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |