Improving Sales in Online Auctions: The Impact of Emphasizing Corporate Social Responsibility in Item Descriptions.
| Autor: | Manikas, Andrew S.1 ndrew.manikas@louisville.edu, Kroes, James R.2 jimkroes@boisestate.edu, Mattingly, Shaunn3 ShaunnMattingly@boisestate.edu, McBrayer, Garrett A.4 garrettmcbrayer@boisestate.edu |
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| Zdroj: | International Journal of Electronic Commerce. Oct2023, Vol. 27 Issue 4, p443-468. 26p. |
| Databáze: | Business Source Ultimate |
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