Impact of Social Media Quality and Brand Awareness on Purchase Decision Mediated by Role of Brand Image.
| Autor: | Suariedewi, I. Gusti Agung Ayu Mas1 agungsuariedewi@warmadewa.ac.id, Wulandari, I. Gusti Ayu Athina2 |
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| Zdroj: | International Journal of Applied Business (TIJAB). Nov2023, Vol. 7 Issue 2, p217-230. 14p. |
| Databáze: | Business Source Ultimate |
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