DEVELOPING A GROWTH MARKETING APPROACH TO B2B CUSTOMER RETENTION: CASE ALGERIA.
| Autor: | EL MOKRETAR, LAMIA1 elmokretarlamia@gmail.com, ADMAN, MÉLIA1 admanmelia@gmail.com |
|---|---|
| Zdroj: | Marketing Science & Inspirations. 2023, Vol. 18 Issue 3, p36-46. 11p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|