BE AUTHENTIC! ANALYZING THE IMAGE MANAGEMENT OF DIGITAL NANO-INFLUENCERS.

Autor: de Brito Silva, Marianny Jessica1 marianny.brito@ufpe.br, Julia Silva, Claudine1 claudinejulia@hotmail.com, Alves Pinheiro, Mirelly Mary1 mirelly.pinheiro@ufpe.br
Zdroj: REMark: Revista Brasileira de Marketing. Jul-Sep2023, Vol. 22 Issue 3, p1127-1190. 64p.
Databáze: Business Source Ultimate