MAKING UP FOR LOST TIME: ANALYSIS OF REVENGE BUYING INTENTION IN THE POST-PANDEMIC SCENARIO.
Autor: | de Oliveira Campos, Patrícia1 patriciacamposufpe@gmail.com, Lira do Nascimento, Ana Clara2 ana.clnascimento@outlook.com, Nunes de Santana, Poliana2 pndesantana@gmail.com, Freitas da Costa, Marconi3 marconi.fcosta@ufpe.br |
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Zdroj: | REMark: Revista Brasileira de Marketing. Jul-Sep2023, Vol. 22 Issue 3, p876-943. 67p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |