Designing an Effective Model of Advertising Campaigns for (Snack) Food Products.
| Autor: | Marvi, Rahil1 rhl.marvi@gmail.com, Esmailpour, Hassan2 h_esmailpour@yahoo.com, Rezaeian, Ali3 a_rezaeian@sbu.ac.ir |
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| Zdroj: | Journal of Business Management (JBM). 2022, Vol. 14 Issue 1, p149-174. 28p. |
| Databáze: | Business Source Ultimate |
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