Relationship of the Theory of Consumption Values and Flow with Online Brand Experience: A Study of Young Consumers.

Autor: Fathima M. S., Arshiya1, Khan, Adil2, Alam, Ansari Sarwar3
Zdroj: Journal of Internet Commerce. 2023, Vol. 22 Issue 4, p509-537. 29p. 2 Diagrams, 5 Charts.
Databáze: Business Source Ultimate
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