GOOD FOR THE CROWD, GOOD FOR THE MARKET? A STUDY OF CROWD-GENERATED IDEAS AND PRODUCT MARKET SUCCESS.
| Autor: | HEESEUNG LEE1, MARUPING, LIKOEBE M.2 |
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| Zdroj: | Academy of Management Annual Meeting Proceedings. 2023, Vol. 2023 Issue 1, p1-6. 6p. |
| Databáze: | Business Source Ultimate |
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