Under Studied Markets and Marketing Stakeholders: ONLINE COMPLAINANTS' SKEPTICISM TOWARDS WEBCARE PROMISES: A CROSS-CULTURAL STUDY.
| Autor: | Weitzl, Wolfgang1, Sengupta, Sanchayan2 sanchayan.sengupta@essca.fr |
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| Zdroj: | AMA Summer Academic Conference Proceedings. 2023, Vol. 34, p1213-1216. 4p. |
| Databáze: | Business Source Ultimate |
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