The Effects Of Consumer Purchase Decision-Making Styles On Gift-Giving Behavior: An Analyze On Generations Y and Z.

Autor: Şentürk, Esma Ebru1 ebrucesurr@gmail.com
Zdroj: Journal of Emerging Economies & Policy. 2023, Vol. 8 Issue 1, p139-154. 16p.
Databáze: Business Source Ultimate