THE EFFECT OF DISPLAY ORIENTATIONS ON POST-CHOICE SATISFACTION FROM EXPERIENTIAL AND MATERIAL PURCHASES.
| Autor: | Banerjee, Pramit1 pramit.banerjee@okstate.edu, Jihoon Jhang2 |
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| Zdroj: | AMA Winter Academic Conference Proceedings. 2022, Vol. 33, p384-387. 4p. |
| Databáze: | Business Source Ultimate |
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