Implications of Electronic Word-of-Mouth on Hotel Profitability: An Investigation beyond Room Revenue.
| Autor: | Pei-Sze Tan, Karen1 karen.tan@mtsu.edu, Zou, Suiwen (Sharon)2, Li, Xiang (Robert)3 |
|---|---|
| Zdroj: | Asian Journal of Business Research. 2023, Vol. 13 Issue 1, p41-66. 26p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|