Creation of Cultural Values in Communication as a Challenge for Czech Beer Brands.

Autor: Bobáková, Hanne-Lore1 bobakova@opf.slu.cz, Karpeta, Janusz1 karpeta@opf.slu.cz
Zdroj: Acta Academica Karviniensia. 2023, Vol. 23 Issue 1, p5-18. 14p.
Databáze: Business Source Ultimate