Customer Experience: Conceptualization, Measurement, and Application in Omnichannel Environments.

Autor: Gahler, Markus1 (AUTHOR), Klein, Jan F.2 (AUTHOR) j.f.klein@tilburguniversity.edu, Paul, Michael1 (AUTHOR)
Zdroj: Journal of Service Research. May2023, Vol. 26 Issue 2, p191-211. 21p.
Databáze: Business Source Ultimate
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