Beauty in the Eyes of the Beholders: How Government- and Consumer-Based Country-of-Origin Advantages and Disadvantages Drive Host Country Investment Dynamics.

Autor: Cuervo-Cazurra, Alvaro1 (AUTHOR), Un, C. Annique1 (AUTHOR) a.un@neu.edu
Zdroj: Management International Review (MIR). Apr2023, Vol. 63 Issue 2, p285-312. 28p.
Databáze: Business Source Ultimate
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