CLASSIFYING CUSTOMER HANDCRAFT JEWELLERY REQUIREMENTS AND DETERMINING SATISFACTION LEVELS USING THE KANO MODEL: A CASE STUDY OF OLTU STONE (JET STONE).

Autor: ERCİŞ, Muhammet Ersegün1 ercis@itu.edu.tr, KAYA, Çiğdem1 kayac@itu.edu.tr
Zdroj: Journal of Marmara University Social Sciences Institute / Öneri. ock2023, Vol. 18 Issue 59, p146-169. 24p.
Databáze: Business Source Ultimate