EXAMINING THE IMPACT OF DIGITAL HEALTH PLATFORMS ON HOSPITAL BRAND FAVORABILITY RELATIONSHIPS.
| Autor: | Tzu Ya Ho1 tyho223@stu.edu.cn, Lee, Crystal T.1, Pao-Hui Lin2, Yuhui Huang1 |
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| Zdroj: | AMA Winter Academic Conference Proceedings. 2023, Vol. 34, p704-707. 4p. |
| Databáze: | Business Source Ultimate |
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