THE UNIFIED THEORY OF AI IN BRANDING - A THEORETICAL REVIEW.
Autor: | D'Souza, Maria Jane1 maria.dsouza.2106009@nitie.ac.in, Verma, Sanjeev1, Srivastava, Vartika1 |
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Zdroj: | AMA Winter Academic Conference Proceedings. 2023, Vol. 34, p260-263. 4p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |