Joint Moderating Effects of Innovation Radicalness and Lead Userness on Customer Participation in Different Stages on New Product Development Performance.
| Autor: | Hyeyeon Yuk1 hyeyeon6@korea.ac.kr, Garrett, Tony1, Woojung Chang2 |
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| Zdroj: | AMA Summer Academic Conference Proceedings. 2021, Vol. 32, p168-171. 4p. |
| Databáze: | Business Source Ultimate |
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