Modelling Online Advertising Design Quality Influences on Millennial Consumer Attitudes in South Africa.
| Autor: | Duffett, Rodney Graeme1 duffetr@cput.ac.za, Miller, Natassha Vera1 nmcreativ@gmail.com |
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| Zdroj: | African Journal of Information Systems. Nov2022, Vol. 14 Issue 2, p108-136. 29p. |
| Databáze: | Business Source Ultimate |
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