Consequences of platforms' remuneration models for digital content: initial evidence and a research agenda for streaming services.

Autor: Meyn, Janek1, Kandziora, Michael2, Albers, Sönke1, Clement, Michel2 michel.clement@uni-hamburg.de
Zdroj: Journal of the Academy of Marketing Science. Jan2023, Vol. 51 Issue 1, p114-131. 18p.
Databáze: Business Source Ultimate
Nepřihlášeným uživatelům se plný text nezobrazuje