IDEAL SELF-CONGRUENCE: ITS IMPACTS ON CUSTOMER LOVE AND LOYALTY TO LUXURY BRANDS IN INDONESIA.
Autor: | Suyoto, Yohanes Totok1 totok.suyoto@upj.ac.id, Tannady, Hendy2 hendy.tannady@umn.ac.id |
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Zdroj: | International Journal of Professional Business Review (JPBReview). 2022, Vol. 7 Issue 6, p1-18. 18p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |