IDEAL SELF-CONGRUENCE: ITS IMPACTS ON CUSTOMER LOVE AND LOYALTY TO LUXURY BRANDS IN INDONESIA.

Autor: Suyoto, Yohanes Totok1 totok.suyoto@upj.ac.id, Tannady, Hendy2 hendy.tannady@umn.ac.id
Zdroj: International Journal of Professional Business Review (JPBReview). 2022, Vol. 7 Issue 6, p1-18. 18p.
Databáze: Business Source Ultimate