DECISION-MAKING MODEL FOR DESIGNING TELECOM PRODUCTS/SERVICES BASED ON CUSTOMER PREFERENCES AND NON-PREFERENCES.

Autor: CID-LÓPEZ, Andrés1, HORNOS, Miguel J.2 mhornos@ugr.es, CARRASCO, Ramón Alberto3, HERRERA-VIEDMA, Enrique4,5 viedma@decsai.ugr.es
Zdroj: Technological & Economic Development of Economy. 2022, Vol. 28 Issue 6, p1818-1853. 36p.
Databáze: Business Source Ultimate