For the Money or the Thrill of the Game: The Financial Performance of National Basketball Association Arena Sponsors.

Autor: Nichols, Brian1 Nicholsb@mssu.edu, Smith, Joey2 Smith-Joseph@mssu.edu
Zdroj: Journal of Accounting, Business & Management. Oct2022, Vol. 29 Issue 2, p77-91. 15p.
Databáze: Business Source Ultimate