Brand personality and student consumerism towards higher education in Indonesia.
| Autor: | Raharjo, Johnny Hadi1, Warmana, G. Oka1, Kristianto, Damar2 |
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| Zdroj: | International Journal of Research in Business & Social Science. Oct2022, Vol. 11 Issue 7, p267-275. 9p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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