The Mediating Effects of Perceived Value Between the Relationship of Social Media Marketing and Purchase Intention.
| Autor: | Yap, Tyron W.1 tyap@hau.edu.ph |
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| Zdroj: | DLSU Business & Economics Review. Jan2022, Vol. 31 Issue 2, p125-136. 12p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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