Linking Product Attributes and Customer Value: The Mediating Role of Customer Trust.
| Autor: | Qureshi, Ishtiaq Hussain1 ishtiaqiq@yahoo.co.in, Ijtiba, Mir2 ijtaba@gmail.com |
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| Zdroj: | IUP Journal of Marketing Management. Aug2022, Vol. 21 Issue 3, p82-104. 23p. |
| Databáze: | Business Source Ultimate |
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