Reshaping the bank experience for GEN Z in France.
| Autor: | Kaabachi, Souheila1 (AUTHOR), Ben Mrad, Selima2 (AUTHOR), Barreto, Tais2 (AUTHOR) tbarreto@nova.edu |
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| Zdroj: | Journal of Marketing Analytics. Sep2022, Vol. 10 Issue 3, p219-231. 13p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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