IDENTITY AND STRATEGY AS A DUALITY: THE CASES OF IBM AND CORNING IN THE COMMERCIALISATION OF FIBER OPTIC TECHNOLOGY.

Autor: TEGARDEN, LINDA1 (AUTHOR) tegarden@vt.edu, SARASON, YOLANDA2 (AUTHOR) yolanda.sarason@colostate.edu, KRUPAR, ELLEN2 (AUTHOR) kellen@vt.edu
Zdroj: International Journal of Innovation Management. Feb2022, Vol. 26 Issue 2, p1-25. 25p.
Databáze: Business Source Ultimate