Exploring the impact of rebranding on stakeholders: a case study of Hotel Management School NHL Stenden.
Autor: | Spenkelink, Anna1, Westerlaken, Rodney1, Suleri, Javed1 javed.suleri@nhlstenden.com |
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Zdroj: | Research in Hospitality Management. Jun2022, Vol. 12 Issue 1, p71-79. 9p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |