The Identified Donor Effect: Disclosure of the Donor's Name Shapes the Recipient's Behavior.

Autor: Yunqing Chen1, Leilei Gao2 lgao@cuhk.edu.hk
Zdroj: Journal of Consumer Psychology (John Wiley & Sons, Inc. ). Apr2022, Vol. 32 Issue 2, p232-250. 19p.
Databáze: Business Source Ultimate