Local versus Global: The Effect of Identity Salience on Impulsive Consumption.
| Autor: | Sijie Sun1, Zhiyong Yang2, Lalwani, Ashok3 |
|---|---|
| Zdroj: | Advances in Consumer Research. 2021, Vol. 49, p462-463. 2p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Sijie Sun1, Zhiyong Yang2, Lalwani, Ashok3 |
|---|---|
| Zdroj: | Advances in Consumer Research. 2021, Vol. 49, p462-463. 2p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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