Show Me You or The Goods? Effect of Image Content on Review Helpfulness.

Autor:	Mengqi (Annie) Ding1, Shirley (Shuo) Chen2, Xin (Shane) Wang1, Bendle, Neil3
Zdroj:	Advances in Consumer Research. 2021, Vol. 49, p138-140. 3p.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu