Commercial Aspects of Personal Branding of Athletes on Social Networks.
Autor: | Dašić, Dejan1 drddasic@gmail.com, Ratković, Milijanka2 milijanka.ratkovic@fpsp.edu.rs, Pavlović, Marko markopavlovic25101982@gmail.com |
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Zdroj: | Marketing (0354-3471). 2021, Vol. 52 Issue 2, p118-131. 14p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |