Whose Idea Is more Valuable? A Comparative Study Based on Internal and External Lead Users.
Autor: | Wang Nan1,2, Chen Xiangxiang3, Sun Baihui1, Chen Jin4 |
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Zdroj: | Nankai Business Review. 2021, Issue 5, p63-72. 10p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |