A total sales forecasting method for a new short life-cycle product in the pre-market period based on an improved evidence theory: application to the film industry.
| Autor: | Tang, Zhongjun1 (AUTHOR) tangzhongjun@bjut.edu.cn, Dong, Shunpeng1 (AUTHOR) |
|---|---|
| Zdroj: | International Journal of Production Research. Nov 2021, Vol. 59 Issue 22, p6776-6790. 15p. 4 Diagrams, 8 Charts, 1 Graph. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|