How can platforms decrease their dependence on traditional indirect network effects? Innovating using platform envelopment.

Autor: Allen, B. J.1 (AUTHOR) bj_allen@byu.edu, Chandrasekaran, Deepa2 (AUTHOR), Gretz, Richard T.2 (AUTHOR)
Zdroj: Journal of Product Innovation Management. Sep2021, Vol. 38 Issue 5, p497-521. 25p. 11 Charts.
Databáze: Business Source Ultimate
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