动之以情”还是 “晓之以理” ——权力感对消费者产品决策的影响.

Autor: 姚 琦1, 崔常琪2, 朱华伟3, Ze Wang4, 符国群5
Zdroj: Nankai Business Review. 2021, Issue 4, p183-193. 11p.
Databáze: Business Source Ultimate