Building a Customer Focused Strategy: Conceptual Frameworks and Research Propositions.
| Autor: | Madhani, Pankaj M.1 pmadhani@iit.edu |
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| Zdroj: | SCMS Journal of Indian Management. Jul-Sep2020, Vol. 17 Issue 3, p5-25. 21p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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