Language and Consumer Dishonesty: A Self-Diagnosticity Theory.

Autor: Gai, Phyliss Jia (AUTHOR) gai@gsm.pku.edu.cn, Puntoni, Stefano (AUTHOR) gai@gsm.pku.edu.cn
Zdroj: Journal of Consumer Research. Aug2021, Vol. 48 Issue 2, p333-351. 19p. 5 Charts, 5 Graphs.
Databáze: Business Source Ultimate