The Habits of Highly Effective Marketers: An Analysis of Marketing through Analogy.
| Autor: | Barnwell, R. Wixel1, Shanahan, Kevin2, McDonald, Bob3, Graham, Kenneth4, Pelletier, Mark5, Horky, Alisha6, Levin, Michael7 |
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| Zdroj: | Society for Marketing Advances Proceedings. 11/01/2020, p231-232. 2p. |
| Databáze: | Business Source Ultimate |
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