Consumer Reactions to Technological Attributes in Product Design: A Technology Acceptance Model Perspective.

Autor: Şekerkaya, Ahmet1 draseker@istanbul.edu.tr, Özkan, Feyza Nur1 feyza.kamis@istanbul.edu.tr, Köse, Gözde Güsan2 gozde.gusan@marmara.edu.tr, Akarsu, Doğan1 doganakarsu@ogr.iu.edu.tr
Zdroj: Boğaziçi Journal: Review of Social, Economic & Administrative Studies. 2020, Vol. 34 Issue 2, p151-176. 26p.
Databáze: Business Source Ultimate