Capturing heterogeneous decision making processes: the case with the E-book reader market.
| Autor: | Shim, Dongnyok1 (AUTHOR) sk4me@konkuk.ac.kr |
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| Zdroj: | International Journal of Market Research. Mar2021, Vol. 63 Issue 2, p216-235. 20p. 5 Diagrams, 6 Charts. |
| Databáze: | Business Source Ultimate |
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