Customer Relationship Management: Concept, Strategy, and Tools by V. Kumar and Werner Reinartz. 3rd Edition.
| Autor: | Sharma, Jitender1 jitender.sharma@jaipuria.ac.in |
|---|---|
| Zdroj: | Jaipuria International Journal of Management Research. Jul-Dec2020, Vol. 6 Issue 2, p70-71. 2p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|