The effects of easy and difficult business relationship evaluations on purchase intentions.

Autor: Camou Viacava, Juan José1 juanjcviacava@gmail.com, de Paula Baptista, Paulo1 paulopbapista@gmail.com
Zdroj: Revista Brasileira de Gestão de Negócios. Oct-Dec2020, Vol. 22 Issue 4, p854-875. 44p.
Databáze: Business Source Ultimate