Advancing sales theory through a holistic view: how social structures frame selling.

Autor: Hartmann, Nathaniel N.1 (AUTHOR), Wieland, Heiko2 (AUTHOR), Vargo, Stephen L.3 (AUTHOR), Ahearne, Michael4 (AUTHOR)
Zdroj: Journal of Personal Selling & Sales Management. Dec2020, Vol. 40 Issue 4, p221-226. 6p. 1 Diagram.
Databáze: Business Source Ultimate
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