THE EFFECT OF ASSYMETRICALLY DOMINATED ALTERNATIVES FOR CHOSEN PRODUCT CATEGORIES.

Autor: Kubalová, Radka1 kubalova@opf.slu.cz, Klepek, Martin1 klepek@opf.slu.cz
Zdroj: Acta Academica Karviniensia. 2019, Vol. 19 Issue 4, p30-41. 12p.
Databáze: Business Source Ultimate