THE EFFECT OF ASSYMETRICALLY DOMINATED ALTERNATIVES FOR CHOSEN PRODUCT CATEGORIES.
Autor: | Kubalová, Radka1 kubalova@opf.slu.cz, Klepek, Martin1 klepek@opf.slu.cz |
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Zdroj: | Acta Academica Karviniensia. 2019, Vol. 19 Issue 4, p30-41. 12p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |